10 Things You Should Know: February Edition
February 21, 2020
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Some consumers stepped away from gifting roses and standard chocolates on Valentine’s Day and treating their significant others to cannabis infused sweets instead. Thrillist recommendeds Greater Goods Marshmallow Bon Bons, Nug Pops, and Emerald Sky Peanut Butter Cups.
The Coca-Cola brand Sprite, is now launching a new flavor called Sprite Ginger that includes a full streetwear collection called “Ginger Collection”. This new launch has been developed in response to the heightened popularity of ginger-flavored sparkling beverages. | Food Dive
In line with the Everything but the Bagel seasoning, Trader Joe’s released an Everything but the Elote seasoning blend. This blend includes salt, chile pepper, cheese, chipotle, dried cilantro and cumin… you just need to add the corn! | Trader Joe’s
With social media being a huge part of consumers’ lives, fun, picture-perfect food around the holidays is a must. This Valentines’, many company’s created heart-shaped, insta-worthy versions of their own products for their consumers: Einstein’s heart shaped bagels, Baskin-Robbins heart shaped cakes, CPK heart pizza, and Krispy Kreme’s heart donuts with specials messages on them. | Delish
Caffeine mixed with alcohol is not a new trend and has been around for years, however, many companies are now releasing canned, ready-to-drink, hard coffee. Three brands that have recently released their own spiked coffee are PBR’s Hard Coffee, La Colombe’s Hard Cold Brew Coffee, and Newground’s Hard Dutch Lattes. | Wine Enthusiast Magazine
Target is now selling Yes Way Rosé cupcakes that are marketed toward consumers that love wine and cupcakes. These cupcakes are infused with strawberry, peach and citrus flavors and topped with a pink butter cream frosting and sprinkles. | Pop Sugar
Heinz teamed up with Fortnum & Mason to launch the first ever Tomato Ketchup Truffles in the UK. Each box contains 9 truffles which come in milk, white, and dark chocolate and is describe to have the taste of Heinz Tomato Ketchup in every bite. | Heinz
A British premium honey brand, Haughton Honey, just launched a new honey that contains CBD. This honey is promoted to help with anxiety, depression, and menstrual problems and could be incorporated in your morning tea or porridge. | Food Navigator
With Easter on the horizon, Fruit Loops collaborated with Peeps to make a Fruit Loop flavored Chick Pop. You can get this right now on Target’s website and they come with a blue, green, orange and red colored peep in each package. | Best Products.com
With many consumers looking for dairy-alternative products, we are seeing a trend in plant-based yogurts. According to Thrillist, some plant-based yogurts that are worth the try are Forager “Cashewgurt”, Ayo with almond milk, The Coconut Cult, and many more vegan-friendly options. |Thrillist
Click here for the full report!
What does true partnership look like? You deserve a flavor partner ready to turn these trends into the tangible.
Let FONA’s market insight and research experts get to work for you. Translate these trends into bold new ideas for your brand. Increase market share and get to your “what’s next.” Our technical flavor and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend. Let’s mesh the complexities of flavor with your brand development, technical requirements and regulatory needs to deliver a complete taste solution. From concept to manufacturing, we’re here for you — every step of the way.
Contact our sales service department at 630.578.8600 to request a flavor sample or chat us up at www.fona.com/contact-fona/
1. Valentine's Edibles
Some consumers stepped away from gifting roses and standard chocolates on Valentine’s Day and treating their significant others to cannabis infused sweets instead. Thrillist recommendeds Greater Goods Marshmallow Bon Bons, Nug Pops, and Emerald Sky Peanut Butter Cups.
2. Sprite Ginger
The Coca-Cola brand Sprite, is now launching a new flavor called Sprite Ginger that includes a full streetwear collection called “Ginger Collection”. This new launch has been developed in response to the heightened popularity of ginger-flavored sparkling beverages. | Food Dive
3. Everything but the Elote
In line with the Everything but the Bagel seasoning, Trader Joe’s released an Everything but the Elote seasoning blend. This blend includes salt, chile pepper, cheese, chipotle, dried cilantro and cumin… you just need to add the corn! | Trader Joe’s
4. Heart Shaped Food
With social media being a huge part of consumers’ lives, fun, picture-perfect food around the holidays is a must. This Valentines’, many company’s created heart-shaped, insta-worthy versions of their own products for their consumers: Einstein’s heart shaped bagels, Baskin-Robbins heart shaped cakes, CPK heart pizza, and Krispy Kreme’s heart donuts with specials messages on them. | Delish
5. Hard Coffee
Caffeine mixed with alcohol is not a new trend and has been around for years, however, many companies are now releasing canned, ready-to-drink, hard coffee. Three brands that have recently released their own spiked coffee are PBR’s Hard Coffee, La Colombe’s Hard Cold Brew Coffee, and Newground’s Hard Dutch Lattes. | Wine Enthusiast Magazine
6. Yes Way Rosé
Target is now selling Yes Way Rosé cupcakes that are marketed toward consumers that love wine and cupcakes. These cupcakes are infused with strawberry, peach and citrus flavors and topped with a pink butter cream frosting and sprinkles. | Pop Sugar
7. Ketchup Truffles
Heinz teamed up with Fortnum & Mason to launch the first ever Tomato Ketchup Truffles in the UK. Each box contains 9 truffles which come in milk, white, and dark chocolate and is describe to have the taste of Heinz Tomato Ketchup in every bite. | Heinz
8. CBD Honey
A British premium honey brand, Haughton Honey, just launched a new honey that contains CBD. This honey is promoted to help with anxiety, depression, and menstrual problems and could be incorporated in your morning tea or porridge. | Food Navigator
9. Fruit Loop Peeps
With Easter on the horizon, Fruit Loops collaborated with Peeps to make a Fruit Loop flavored Chick Pop. You can get this right now on Target’s website and they come with a blue, green, orange and red colored peep in each package. | Best Products.com
10. Plant-Based Ice Cream
With many consumers looking for dairy-alternative products, we are seeing a trend in plant-based yogurts. According to Thrillist, some plant-based yogurts that are worth the try are Forager “Cashewgurt”, Ayo with almond milk, The Coconut Cult, and many more vegan-friendly options. |Thrillist
Click here for the full report!
Order your free flavor sample here.
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What does true partnership look like? You deserve a flavor partner ready to turn these trends into the tangible.
Let FONA’s market insight and research experts get to work for you. Translate these trends into bold new ideas for your brand. Increase market share and get to your “what’s next.” Our technical flavor and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend. Let’s mesh the complexities of flavor with your brand development, technical requirements and regulatory needs to deliver a complete taste solution. From concept to manufacturing, we’re here for you — every step of the way.
Contact our sales service department at 630.578.8600 to request a flavor sample or chat us up at www.fona.com/contact-fona/
