FONA Fast Facts: The Trends in the Pandemic Environment
April 7, 2020
We’re continuing to track COVID-19's effects on the food and beverage industry. As we discussed last month, we know that consumers are stocking their pantries and safety is a top priority—we are now seeing that consumers are seeking ways to be proactive with their immunity and staying active in the kitchen to not only feed their families, but also to find joy in these uncertain times. In fact, social posts on "immunity" increased 134% from just last month while 44% of consumers say they are cooking more than before. Let’s take a closer look at the trends we are spotting this week.