Back Off Bitter: Considerations for your OTC Products

You know that active pharmaceutical ingredients (APIs) come with inherent taste challenges, like bitterness. Ingredients like ranitidine, cetirizine dihydrochloride, and dextromethorphan provide much-needed relief to consumers. The challenge can be to deliver those benefits in a way that is enjoyable for OTC consumers..

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Questions? Challenges? Let’s talk: Lindsay Mahon, Senior Flavorist, 630-578-8600