For 2026, we’re celebrating Black Currant as the Flavor of the Year – a vibrant berry known for its tart-yet-sweet taste and versatility in foods and drinks.

Amid a dynamic global environment, consumers are seeking extravagant treats and experiences as an escape, enjoying elevated flavors in everyday applications.

In a digital-forward world, consumers are discovering beauty in the basics – reconnecting with real ingredients and garden-inspired flavors.

Consumers are more flavor fluent than ever – embracing bold, next-level sauces, dips, drizzles, and spreads – not just for taste, but to explore the world.