Our Shoppers Takes On Food Stories

September 26, 2022
Shopper-Panel Trends Consumer

Click here for the full report! 


In this interaction we asked our panelists to share their favorite food story. Most consumers have a favorite food story or recipe that they love to share and bring to summer BBQs, family gatherings or even eat alone. How does each food story make them feel? What flavors connect to your food story?

A Quick Look at Shopper’s Food Stories:

  • 69% of the panelist’s food stories include a family member
  • 50% have a sweet flavor food story and 50% have a savory one!


View our Shopper Panel on Food Stories 

Order your free flavor sample here.

You deserve more. Let’s get started.

What does true partnership look like? You deserve a flavor partner ready to turn these trends into the tangible.

Let McCormick FONA’s market insight and research experts get to work for you. Translate these trends into bold new ideas for your brand. Increase market share and get to your “what’s next.” Our technical flavor and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend. Let’s mesh the complexities of flavor with your brand development, technical requirements and regulatory needs to deliver a complete taste solution. From concept to manufacturing, we’re here for you — every step of the way.

Contact our sales service department at 630.578.8600 to request a flavor sample or chat us up at www.fona.com/contact-fona/